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NEW COLLECTION: MINI GOAT

Rep the GOAT with exclusive merch for the whole family.

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OFFICIAL SERENA MERCH SHOP

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NEW: BE THE GAME CHANGER TEE

Channel Serena, the ultimate game changer, in this exclusive screen printed graphic tee. Worn by Serena at her Wimbledon '22 press conference.

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Authentic Styles

100% exclusive and original merch. Only found here.

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Join us for #summerwithserena.

Discover your new favorite summer styles and receive a free 'S' pin with every order.

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